Please Note: This article pertains to functionality in the Latest Version of Treez.
How does the the Discount Analysis Dashboard help my business?
The Discount Analysis dashboard provides an in-depth insight into all discounts ran across your store and organization. This tool is most useful to accomplish proper discount placement in marketing strategies as well as understanding the impact discount may have had on your business.
- Which discounts are the most popular (Calculated thru redemptions)
- Which discounts had the highest Average Order Value
- Which discounts had the highest Average Order Profit
- Which discounts had the highest Product Gross Margin%
- Which discounts had the highest Associated Ticket Gross Margin% (When this discount was applied what was the Gross margin% of the whole ticket)
- Which discounts had the highest New Customer Repeat Rate (What discounts called in new customers then called them back for a 2nd time for the same deal)
Support Business Growth:
- Coordinate promotional decision-making across marketing, procurement, and corporate to optimally allocate discounts.
Unnecessary Loss Prevention:
- Deactivate ineffective promotions to help reduce bottom-line impact. Many promotions don’t turn a profit at all, or at least they don’t add nearly as much profitable revenue as retailers expect.
- Promote effective discounts across all channels that optimize for total customer effect.
- Highly differentiated analytics processes can positively impact revenue and profits by up to 5%.